Nowadays, almost everyone knows social media is a powerful way for all sizes of businesses to reach their prospects or customers. People discover, later learn about, follow, and shop from the brands available on social media platforms. So if you have yet to use such platforms for promotion, then you are lagging somewhere.
Facebook, Instagram, Twitter, and Linkedin cannot be missed out!
Great marketing is done on social media and brings a remarkable amount of success to the business, creates brand devotees, and even drives leads and sales.
Let’s see which are the best SMM platforms available for your business.
Facebook is the top social media platform with the largest local business directory. Here you can find people of different age groups and communicate with your family and friends, participate in forums and groups, find businesses near them and follow any brands. Facebook is a reliable and trusted platform for social media marketing to:
- Building relationships with current customers
- Announce changes in hours, events, or milestones
- Hold seminars, and discussion and do live streaming
- Market baby boomers
For a few, organic reach will be limited on Facebook, so if you want to generate leads and find a new audience, then paid marketing is a good option.
Do you know? Twitter has millions of active users daily!</p><p>It is a microblogging platform and the world’s most prominent social media website after Facebook. Users visit this platform to get the latest and short updates on where a business or an individual posts.
Twitter is one of the most powerful and favorite platforms for Social Media Marketing of corporations that publish frequent posts like News & Media Channels. This platform allows you to regularly share a short piece of content with or without multi-media; Images, Videos, and web URLs. Regular informative postings with #hashtags help individuals or companies build followers and a reputation online.
Linkedin is designed to build a business or a professional network. One of the most helpful tools for various industries to evaluate and hire professionals for almost every skill set.
Startups, innovators, and large industries also use this network to share their achievements to do wide-scale social media marketing. This platform allows you to celebrate your learning, leadership, and core values. Along with these features, you can find prospects and industry insights using your network. You can also build a personal brand parallelly with your business brand.
Suppose you are new to Social Media Marketing and want instant results on this platform. In that case, LinkedIn offers paid ads campaigns that may help you promote your business and individual profile/pages.
Yes, Whatsapp is a social messaging app.
The closed app to message may be a choice for only some brands. But you know there is a higher percentage of Whatsapp SMS open rate than email. You can find a captive audience that follows your groups or communities where you can send a message freely.
With the latest features, you can promote products or services here and engage with the audience through messages. Use this app to sell or buy products, reply to consumers’ queries and get a personalized form of shopping through communicating.
If you noticed, Instagram quickly surpassed other popular platforms very easily. Instagram has become famous for its versatile content formats like stories, feed posts, reels, lives, and IGTV. Now a day, people are using it to follow their influencers and favorite brands. You can use your Insta bio for:
- Your brand promotion
- Selling products/services
- Influencing
You can choose paid marketing tools to influence more crowds other than your existing influencers/followers. It’s important to note that professionals with expertise in handling advertisements on Social Media platforms should be hired for paid marketing rather than experimenting with their sharing posts on Social Media.
- YouTube
One of the most used global video-sharing and social media platforms. This platform has replaced informative text content with videos for the industry. Most users prefer watching videos on YouTube rather than reading content online.
Trainers, Influencers, TV channels, Music Producers, Corporates widely use this platform to share videos worldwide.
How can it be helpful for your business promotion?
There are 2 Billion monthly active users on YouTube, so this platform has enormous scope for any business. If you don’t understand how to use these platforms, then we can assist you in Social Media Marketing over these platforms. We shall create your social presence on significant Socia Platforms.
Our team also includes creative staff, who can create copyrighted multimedia content for you to share and help you improve your customer relationship and sales.
Only some of these platforms will work for some businesses. If you are hoping to do it at a reasonable price and get the best result you want, then there is an easy answer for you – Request for Proposal